Viral Rise of Liquid Death: Marketing Case Study
Liquid Death has grown astronomically in the last 3 years. We will be diving into what made it so popular, and how you can make it work too
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Nikoloz Gachechiladze
- Jun 3, 2022
- 14 min
Short Videos | Breakdown of the Mechanism, Hooks, and Addiction
Effects of short videos on our brain.
Looking into why they are so addictive and irresistible.
Overviewing dopamine response.
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Nikoloz Gachechiladze
- Feb 21, 2022
- 6 min
Influencer Marketing of Renaissance
Intro The word "influencer" might be new, but the concept of influencer marketing might be older than Rome. How did people in the age of...
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Nikoloz Gachechiladze
- Feb 11, 2019
- 3 min
How Tai Lopez broke YouTube
YouTube ads... This is a subject that can either trigger or be totally irrelevant and unrelatable to you. If you belong to the latter...
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Nikoloz Gachechiladze
- Nov 26, 2018
- 8 min
Everything you need to know about Segmentation.
The writing below is a segment from my research on the use of Pinterest for improved brand performance. Please feel free to contact me...
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